Had a meeting with the top-notch advertising and marketing creatives, strategists and planner guys from world renown PR and communications agency Ogilvy today to discuss marketing ideas for Sweet Tooth. A very productive meeting. This Ogilvy project is headed by Ruth and was set up to help small businesses promote themselves more.
Sweet Tooth Sweet Shop
Posted by rjamieson
The problem:
Sweet Tooth is a sweet shop that specialises in old – fashioned and exotic sweets.
The solution:
We suggested that
- Put a pinata outside her shop to get local kids and adults to come down.
- offer unusual gift packages aimed at adults: so gift tokens, valentine’s day, mother’s and father’s day gifts.
- stencil a trail of sweets to the shop on the pavements running past the shop to lead people in.
Sweet Tooth are in Brixton Village Market, off
Posted by James Hodge
